About Us

Est. 2003

The Singapore Shawl

Stories carried through orchids, colour and wearable design.

Founded by designer Shelley Siu, the brand brings together heritage storytelling and a social purpose that has shaped its work for more than two decades.

New from Shelley

Three new designs by Shelley Siu. Stock is limited, so message Shelley on WhatsApp to check availability.

From the VIP Orchid Garden Duette in lime green, by Shelley Siu
From the VIP Orchid Garden

The Duette in Lime Green & Russet

“From the VIP Orchid Garden” is SG61’s special collection. The Duette in silky viscose (from wood chips) and pashmina design in lime green and russet are versatile and reversible.

SGD $150

Deepavali peacock feather shawl in red, by Shelley Siu
Festive

Deepavali

This peacock feather design celebrates the multicultural heritage of SG. Known for good fortune, protection from evil and all things good, Hindus venerate the beautiful peacock.

SGD $180

Poinsettias for Xmas Duette, by Shelley Siu
Festive

Poinsettias for Xmas

A creative festive Duette in cotton and pashmina, this design is versatile and reversible.

Two exclusive pieces only.

SGD $150

It Began with a Story — and a Purpose

Wearable stories inspired by orchids, heritage and social purpose.

In 2003, Shelley started The Singapore Shawl with two ideas close to her heart: to tell stories through design, and to create meaningful work for women who needed greater flexibility and opportunity.

More than two decades later, she remains close to the work — shaping the collections, the stories behind them and the personal service customers experience.

Hear Shelley tell the story →

Shelley Siu, founder and designer of The Singapore Shawl

Shelley Siu
Founder & Designer

The Straits Times feature on The Singapore Shawl and its social mission

The Straits Times, February 2014

One of the brand’s earlier stories was captured by The Straits Times in 2014, reflecting the relationships and sense of community that had grown around the work.

What Guides the Brand

Three ideas continue to guide the brand: Country, Community and Environment.

01

Country

Celebrating flora, culture and living heritage through design.

02

Community

Creating opportunities for women through meaningful and flexible work.

03

Environment

Keeping a thoughtful approach to materials, making and wearable longevity.

The Story, Worn Today

Today, that storytelling continues through botanical collections inspired by some of Singapore’s most recognisable blooms.

See Where the Story Goes

Launches, pop-ups and memorable encounters show the brand in motion.

Visit Our Journey →